PMR for Innovation
Empowering Start-Ups with High-Quality Primary Marketing Research Insights
What We Do
​We help start-ups gain customer and market intelligence to fuel their innovation strategies.
Our services include:
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Pre-qualified, engaged audiences for high-quality feedback.
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Fast feedback cycles to accelerate innovation.
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Agile, AI-driven surveys to integrate customer feedback at the speed of technological advancements.
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Validated product and service development to address customer needs, wants, and pain points.
Who We Work With
​We have experience partnering with start-ups that are:
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Bootstrapped, equity financed, or crowdfunded.
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Committed to exceptional flexibility.
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Focused on improving customer experiences.
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Minority-owned.
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Innovating in high-growth sectors like tech, healthcare, retail, and more.
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Founders with limited prior start-up experience.


How We Help
​We answer the critical questions that drive your business forward:
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Who is my target audience?
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How does my offering stand out?
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What are my customers’ top needs, pain points, and goals?
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Why do customers choose my business?
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What are my customers’ impressions of my brand?
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How can I align my brand story with my marketing strategy?
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How do we use market research to enable lead generation?